Spring is a time of rejuvenation and revaluation; consequently, for high street retailers, the season presents the perfect opportunity to analyse current design trends and make the appropriate changes to their store. So, whether you’re a retail giant or an independent start-up, if you’re considering giving your store a seasonal revamp, you’ll certainly want to know about these 6 spring design trends: 

No matter how big or small, brand identity is incredibly important to any business. Having consistent branding not only creates a sense of legitimacy for your business but also helps consumers identify, support and return to you as they become familiar with who you are and what you do. However, for brick and mortar retailers, weaving their brand identity into their customers’ in-store experience is vital to make a lasting impression. One of the most successful ways to do this is with branded units; below, we discuss the impact these simple but effective point-of-sale displays. 

As e-commerce increases, it becomes ever more pressing for brick and mortar retailers to keep their services and stores as attractive as possible to high street shoppers. While a high standard of customer service is always important, the visual aspects of retail space can also have a huge impact on customer experience. Consequently, keeping your store looking fun, fresh and visually enticing should certainly be high on your priority list as this will not only serve to grab the attention of passing shoppers but will also show that as a business, you take pride in the appearance of your store. Below, we offer some useful tips to help you transform your retail space to provide the ultimate aesthetic experience to keep your customers keen: